‘Joking aside’ The power of rejections in humour

Response is an effective tool for exercising power in humour, since it can make a person seem funny. In the same way, lack of response unfunny. this article I argue that failed jokes female skiing pundit on TV humourless and due to other interlocutors refraining from giving adequate responses. The material sports programme about cross-country Swedish Television. aim case study find out how exercised discursively humour fails discuss possible implications rejections may have notions gender. theoretical framework used feminist post-structuralist discourse analysis combination with internal external control mechanisms. discursive practice repeated consequences her possibilities seeming humorous.